Privacy Policy

Last Updated: May 2026

1. Data Controller

Metriq Ventures is the data controller responsible for your personal data. We are committed to protecting your privacy and ensuring the security of your information in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

2. Data We Collect

We collect the following categories of personal data:

Identity Data: Name, username, or similar identifiers
Contact Data: Email address, telephone number, business address
Technical Data: IP address, browser type, device information, operating system
Usage Data: Information about how you use our services, pages visited, time spent, click patterns
Marketing Data: Your preferences in receiving marketing from us and your communication preferences
Business Data: Company name, industry, role, advertising campaign data and metrics

3. How We Use Your Data

We use your personal data for the following purposes:

To provide and maintain our advertising technology services
To process your requests and respond to your inquiries
To send you service-related communications and updates
To analyze usage patterns and improve our services
To detect, prevent, and address technical issues or fraud
To comply with legal obligations and enforce our terms
To send marketing communications (with your consent where required)

4. Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

Contract Performance: Processing necessary to fulfill our services agreement with you
Legitimate Interests: Processing for our legitimate business interests, such as service improvement and fraud prevention
Legal Obligation: Processing required to comply with applicable laws and regulations
Consent: Processing based on your explicit consent, which you may withdraw at any time

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Specifically:

Account data is retained for the duration of your active account plus 3 years
Usage and analytics data is retained for up to 2 years
Marketing communications data is retained until you unsubscribe or request deletion
Legal and compliance data is retained as required by applicable statutes of limitation

6. Your Rights

Under GDPR, you have the following rights regarding your personal data:

Right of Access: Request a copy of your personal data we hold
Right to Rectification: Request correction of inaccurate or incomplete data
Right to Erasure: Request deletion of your personal data ("right to be forgotten")
Right to Restriction: Request limitation of processing your data
Right to Data Portability: Request transfer of your data to another service provider
Right to Object: Object to processing based on legitimate interests or direct marketing
Right to Withdraw Consent: Withdraw consent at any time where processing is consent-based

To exercise these rights, please contact us at info@metriq.ventures. We will respond to your request within 30 days.

7. Cookies

Our website uses cookies and similar technologies to enhance your experience and analyze traffic:

Essential Cookies: Necessary for website functionality
Analytics Cookies: Help us understand how visitors use our site
Marketing Cookies: Used to deliver relevant advertisements

You can control cookie settings through your browser. Note that disabling certain cookies may affect website functionality.

8. Third-Party Sharing

We may share your personal data with the following categories of third parties:

Service Providers: Companies that provide services on our behalf (hosting, analytics, customer support)
Business Partners: Advertising partners and publishers within our network (with your consent)
Legal Authorities: When required by law or to protect our rights
Professional Advisors: Lawyers, auditors, and insurers

All third parties are required to maintain appropriate security measures and process data only according to our instructions.

9. International Data Transfers

Your personal data may be transferred to and processed in countries outside your country of residence. We ensure appropriate safeguards are in place for such transfers, including:

Standard Contractual Clauses approved by relevant data protection authorities
Adequacy decisions by the European Commission
Binding Corporate Rules where applicable

10. Data Protection Officer

For data protection inquiries, you may contact our Data Protection Officer at:

Email: dpo@metriq.ventures

You also have the right to lodge a complaint with your local data protection authority if you believe our processing violates applicable data protection laws.

11. Contact Us

For any questions about this Privacy Policy or our data practices, please contact us at:

Email: info@metriq.ventures